9.13 Mia Biondo Chiarissimo Sabbia/Sand Very Light Blonde

Mia Color Cream PPD-Free with Passion Fruit delivers high-quality performance and represents the top of the Emmediciotto range of professional hair dye products. It provides complete, even coverage of grey hair with vibrant shades that become more fascinating over time.

Its exclusive PPD-free formulation uses a substitute for paraphenylenediamine (PPD), the molecule belonging to the diaminotoluene group, which has a well-defined technical and safety profile. With low ammonia concentration (1.5-4.5%), it offers excellent lift while treating the hair fibre more gently. Mia Color Cream also contains active ingredients of high vitamin and cosmetic value, including passion fruit.

Passion fruit is cultivated in Brazil, Peru, and Colombia. Its seeds are cold-pressed to extract a golden, aromatic oil, which is then filtered and refined to preserve its properties: SOOTHING, POLISHING, NOURISHING, HYDRATING, and SILKY TOUCH without a greasy feel for hair.

The Mia Color Cream Special range includes shades that deliver perfect coverage and natural nuance. Mia Special also contains shea butter.