A professional permanent cream colour in Ash-Iridescent Blonde (shade 7.12) — a blonde with a cool ash and iridescent (violet) reflect that strongly neutralizes yellow and warmth. Smooth, even application, reliable grey coverage.

Key Benefits

• Blonde, ash + iridescent reflect
• Strongly neutralizes yellow & warmth
• Reliable grey coverage, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Iridescent Extra Light Blonde (shade 10.21) — an extra-light blonde with a cool iridescent (violet) reflect that helps counter yellow tones, with smooth, even application.

Key Benefits

• Extra-light blonde, iridescent/violet reflect
• Helps counter unwanted yellow
• Mia Color system, long-lasting

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Matt (olive base) range, a professional permanent cream colour in Natural Brown with a matt olive reflect (shade 4 Matt) — the green-based reflect neutralizes unwanted red/orange while covering 100% of grey for a natural brown result.

Key Benefits

• Natural brown, matt/olive reflect
• Neutralizes red/orange warmth
• Covers 100% of grey hair

How to Use

Mix with the appropriate developer strength for the desired deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

A professional compacted lightening (bleach) powder built for open-air (balayage / freehand) techniques — delivering up to 8 levels of lift and staying put without swelling or drying out, for clean, controlled placement.

Key Benefits

• Up to 8 levels of lift
• Balayage / freehand: stays put, low swelling
• Compacted, dust-free powder
• Even, controlled open-air lift

How to Use

Mix with the appropriate volume Emmediciotto developer to a firm, workable consistency per the system guidelines; apply with your freehand technique, monitor the lift, then rinse and follow with post-service care. Professional use only.

A professional stabilised cream developer (oxidising emulsion) at 10 volume (3%), with a blue-toned anti-yellow cream base. Ideal for tone-on-tone deposit and minimal lift, it activates Emmediciotto permanent colour for even, controlled development.

Key Benefits

• 10 volume / 3% — deposit & minimal lift
• Blue anti-yellow cream base
• Stable, creamy consistency for even development

How to Use

Mix with Emmediciotto permanent colour at the ratio indicated in the colour system; apply the mixture and process per manufacturer guidelines, then rinse thoroughly.

Part of the Emmediciotto Mia Demi Color system, a demi-permanent, deposit-only colour in Castano (Brown) — a gentle, no-lift toner that refreshes and enriches brown tones with a glossy, natural finish. Ideal for toning and colour maintenance.

Key Benefits

• Refreshes and enriches brown tones (deposit-only)
• Glossy, natural finish
• Gentle demi-permanent, no lift

How to Use

Mix with a low-volume demi developer; apply evenly, process per manufacturer guidelines, then rinse. Deposit-only — no lift.

Part of the Emmediciotto Mia Demi Color system, a demi-permanent (deposit-only, no-lift) colour in Ginger — a warm coppery-gold tone that blends, refreshes and adds vibrancy and gloss without lifting. Smooth, even application.

Key Benefits

• Demi-permanent, deposit-only (no lift)
• Warm coppery-gold ginger tone
• Blends & refreshes with a glossy finish

How to Use

Mix with a low-volume Demi activator as indicated in the colour system; apply, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Demi Color system, a rich, deep dark-blonde demi-permanent (deposit-only) shade that delivers balanced tone, natural depth and a soft, glossy finish. Ideal for refreshing faded tone, blending regrowth or adding dimension without the intensity of permanent dye.

Key Benefits

• Deep dark-blonde tone, balanced reflect
• Demi-permanent (deposit-only), low-commitment
• Refreshes faded lengths & blends regrowth
• Shine & smooth tonal clarity

How to Use

Mix with a low-volume Demi activator per manufacturer guidelines; apply evenly, monitor tone development, then rinse.

Part of the Emmediciotto Mia Demi Color system, a warm, luminous Caramel demi-permanent (deposit-only) shade that delivers rich, glossy tone with soft golden warmth. It enhances depth and refreshes faded tone without the commitment of permanent dye — ideal for tone-on-tone services, blending regrowth or enriching highlights.

Key Benefits

• Warm caramel tone, soft golden reflect
• Demi-permanent (deposit-only), low-commitment
• Refreshes lengths & blends regrowth
• Shine, softness & natural dimension

How to Use

Mix with a low-volume Demi activator per manufacturer guidelines; apply evenly, monitor tone development, then rinse.

Part of the Emmediciotto Mia Demi Color system, a demi-permanent, deposit-only colour in Dark Blonde — a gentle, no-lift toner that refreshes and enriches dark blonde tones with a glossy, natural finish. Ideal for toning and colour maintenance.

Key Benefits

• Refreshes dark blonde tones (deposit-only)
• Glossy, natural finish
• Gentle demi-permanent, no lift

How to Use

Mix with a low-volume demi developer; apply evenly, process per manufacturer guidelines, then rinse. Deposit-only — no lift.

A professional permanent cream colour in Golden Coppery Light Blonde (shade 8.43) — a light blonde blending warm golden and copper reflects for a rich, luminous result. Smooth, even application.

Key Benefits

• Light blonde, golden-copper reflect
• Rich, luminous warmth
• Creamy, even, long-lasting colour

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

A Truss Deluxe Prime colour-depositing treatment. A tinted mask that refreshes tone and adds shine while conditioning the hair between colour services. 8.79 oz (260 ml).

Key Benefits

• Refreshes and tones colour
• Adds shine, conditions hair
• Extends time between colours
• Salon-grade Brazilian care

How to Use

Apply to clean, damp hair with gloves, leave for the recommended time, then rinse.

RefectoCil Oxidant developer. It activates RefectoCil tints for even, reliable colour development, available as a liquid or a cream. 100 ml.

Key Benefits

• Activates RefectoCil tints
• Even, reliable development
• Liquid or cream options
• Professional salon formula

How to Use

Mix with the tint at the recommended ratio, apply, and develop for the recommended time.

A Truss Professional styling / finishing product — gel, keratin brush, fluid, powder or spray — that shapes, protects and finishes hair with a smooth, frizz-controlled result. 0.18 oz (5 g).

Key Benefits

• Shapes and finishes hair
• Controls frizz, adds smoothness
• Protects during styling
• Salon-grade Brazilian care

How to Use

Apply to damp or dry hair as directed for the effect, then style.

Part of the Emmediciotto Mia Color system, a professional Special Base (SB) permanent cream colour — Intense Natural Extra Light Blonde (shade 10.00 SB) — formulated for maximum grey coverage with intense natural depth. 100 mL. Smooth, even application.

Key Benefits

• Special base, maximum grey coverage
• Intense natural, extra-light result
• Mia Color system, even application

How to Use

Use alone or blended into a target shade to boost grey coverage; mix with the appropriate developer, apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Baltico high-lift series, a super-lightening permanent colour in Champagne (shade 12.13) — lifts and tones in one step to a bright blonde with a warm champagne reflect. Smooth, even application for luminous results.

Key Benefits

• High-lift super-lightening blonde
• Warm champagne reflect
• Lifts and tones in one step

How to Use

Mix with a high-volume developer per manufacturer guidelines for maximum lift; apply evenly to dry hair, process, then rinse and condition.

Part of the Emmediciotto Mia Baltico high-lift series, a super-lightening permanent colour in Pink (shade 12.06) — lifts and tones in one step to a bright blonde with a soft pink reflect. Smooth, even application for creative, luminous results.

Key Benefits

• High-lift super-lightening blonde
• Soft pink fashion reflect
• Lifts and tones in one step

How to Use

Mix with a high-volume developer per manufacturer guidelines for maximum lift; apply evenly to dry hair, process, then rinse and condition.

Part of the Emmediciotto Mia Baltico high-lift series, a super-lightening permanent colour in Cyclamen (shade 12.02) — lifts and tones in one step to a bright blonde with a cyclamen (pink-violet) reflect. Smooth, even application for creative, luminous results.

Key Benefits

• High-lift super-lightening blonde
• Cyclamen (pink-violet) fashion reflect
• Lifts and tones in one step

How to Use

Mix with a high-volume developer per manufacturer guidelines for maximum lift; apply evenly to dry hair, process, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional high-lift superlightening permanent cream colour — Coppery Superlightener Blonde (904) — that lifts several levels while depositing a warm copper tone. Smooth, even application.

Key Benefits

• High-lift superlightener
• Warm copper toned lift
• Mia Color system

How to Use

Mix with the appropriate high-volume developer as indicated in the colour chart for maximum lift; apply to natural hair, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Currant Red Blonde (shade 77.66) — a blonde with a vivid currant-red reflect for a bold, saturated cool-red result. Smooth, even application.

Key Benefits

• Blonde, vivid currant-red reflect
• Bold, saturated fashion red
• Mia Color system, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.