Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Iridescent Platinum Extra Light Blonde (shade 11.21) — a cool platinum blonde with an iridescent (violet) reflect that counters yellow for an icy finish. Smooth, even application.

Key Benefits

• Platinum blonde, iridescent/violet reflect
• Counters yellow for an icy finish
• Mia Color system, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Ash Platinum Extra Light Blonde (shade 11.1) — a cool platinum blonde with an ash reflect that helps neutralize warmth, with smooth, even application for predictable results.

Key Benefits

• Cool ash platinum extra-light blonde
• Helps neutralize unwanted warmth
• Mia Color system, long-lasting

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional high-lift superlightening permanent cream colour — Natural Superlightener Blonde (900) — that lifts several levels while keeping a clean, neutral result. Smooth, even application.

Key Benefits

• High-lift superlightener
• Clean, neutral toned lift
• Mia Color system

How to Use

Mix with the appropriate high-volume developer as indicated in the colour chart for maximum lift; apply to natural hair, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Caramel Very Light Blonde (shade 9.32) — a very light blonde with a warm golden-caramel reflect, with smooth, even application.

Key Benefits

• Very light blonde, golden-caramel reflect
• Warm, luminous depth
• Mia Color system, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Milk Chocolate Brown (shade 4.05) — a warm medium brown with a soft milk-chocolate reflect for a rich, inviting tone, with smooth, even application.

Key Benefits

• Medium brown, milk-chocolate reflect
• Warm, rich, inviting tone
• Mia Color system, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Deep Red Blonde (shade 7.66) — a blonde with an intense double-red reflect for bold, vibrant warmth, with smooth, even application.

Key Benefits

• Blonde, intense red reflect
• Bold, vibrant warmth
• Mia Color system, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Deep Red Brown (shade 4.6) — a medium brown with an intense red reflect for bold, vibrant warmth, with smooth, even application.

Key Benefits

• Medium brown, intense red reflect
• Bold, vibrant warmth
• Mia Color system, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Mahogany Dark Blonde (shade 6.5) — a dark blonde with a rich mahogany (red-violet) reflect for warm, elegant depth, with smooth, even application.

Key Benefits

• Dark blonde, mahogany reflect
• Warm, elegant red-violet depth
• Mia Color system, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Mahogany Light Brown (shade 5.5) — a light brown with a rich mahogany (red-violet) reflect for warm, elegant depth, with smooth, even application.

Key Benefits

• Light brown, mahogany reflect
• Warm, elegant red-violet depth
• Mia Color system, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Coppery Golden Dark Blonde (shade 6.34) — a dark blonde blending warm golden and copper reflects for a rich, luminous result, with smooth, even application.

Key Benefits

• Dark blonde, golden-copper reflect
• Rich, luminous, warm result
• Mia Color system, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Golden Light Brown (shade 5.3) — a light brown with a warm golden reflect for a luminous, sun-kissed result, with smooth, even application.

Key Benefits

• Light brown with a golden reflect
• Warm, luminous, sun-kissed tone
• Mia Color system, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

A professional permanent cream colour in Tobacco Dark Blonde (shade 6.35) — a dark blonde with a warm golden-tobacco reflect for a rich, earthy dimension. Smooth, even application for predictable, long-lasting results.

Key Benefits

• Dark blonde, warm tobacco reflect
• Rich, earthy dimension
• Creamy, even, long-lasting colour

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

A professional permanent cream colour in Golden Light Blonde (shade 8.3) — a light blonde with a warm golden reflect for a luminous, radiant result. Smooth, even application, reliable grey coverage.

Key Benefits

• Light blonde, warm golden reflect
• Luminous, radiant result
• Reliable grey coverage, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

A professional permanent cream colour in Natural Extra Light Blonde (shade 10.0) — a clean, balanced natural extra-light blonde with reliable grey coverage. Smooth, even application.

Key Benefits

• Clean, balanced natural extra-light blonde
• Reliable, long-lasting grey coverage
• Creamy, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

A professional permanent cream colour in Natural Very Light Blonde (shade 9.0) — a clean, balanced natural very light blonde with reliable grey coverage. Smooth, even application.

Key Benefits

• Clean, balanced natural very light blonde
• Reliable, long-lasting grey coverage
• Creamy, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

A professional permanent cream colour in Natural Brown (shade 4.0) — a true, balanced medium brown with natural depth and reliable grey coverage. Smooth, even application for predictable, long-lasting results.

Key Benefits

• True, balanced natural brown
• Reliable, long-lasting grey coverage
• Creamy, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

A professional permanent cream colour in Ash Irisee Extra Light Blonde (shade 10.12) — an extra-light blonde with a cool ash-iridescent (pearl) reflect. Smooth, even application.

Key Benefits

• Extra-light blonde, ash-iridescent reflect
• Cool, pearly finish
• Creamy, even, long-lasting colour

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Matt (olive base) range, a professional permanent cream colour in Natural Light Brown with a matt olive reflect (shade 5 Matt) — the green-based reflect neutralizes unwanted red/orange while covering 100% of grey for a natural light brown result.

Key Benefits

• Natural light brown, matt/olive reflect
• Neutralizes red/orange warmth
• Covers 100% of grey hair

How to Use

Mix with the appropriate developer strength for the desired deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.

A professional permanent cream colour in Matt Natural Very Light Blonde (shade 9 Matt / Oliva) — a very light blonde with a matt (green-based) reflect that counteracts unwanted red and orange tones, with full grey coverage. Smooth, even application.

Key Benefits

• Very light blonde, matt (green) reflect
• Counteracts red/orange tones
• Reliable, full grey coverage

How to Use

Use alone or as a mixing/correcting tone; mix with the appropriate developer strength, apply evenly, process per manufacturer guidelines, then rinse and condition.

Part of the Emmediciotto Mia Color system, a professional permanent cream colour in Light Blond Grey (shade 8.11) — a light blonde with an intense cool grey/ash reflect for a soft silver-toned result that strongly neutralizes warmth. Smooth, even application.

Key Benefits

• Light blonde, grey/silver reflect
• Strong ash tone to counter warmth
• Mia Color system, even application

How to Use

Mix with the appropriate developer strength for the desired lift or deposit; apply evenly, process per manufacturer guidelines, then rinse and condition.